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  • baby
    featured
    web exclusive
    essentials
    shop all baby
    sale
    by body style
    footies & coveralls
    gowns & take-me-home sets
    rompers & bodysuits
    dresses
    loveys
    swaddle blankets
    hats & headbands
    bibs
    by occasion
    for day & night
    playwear
    warmer weather
    by size
    preemie shop
    newborn essentials (0 - 3M)
    baby (3 - 24M)
    by gender
    girl
    boy
    unisex
  • toddler & kids
    featured
    match with sibs
    sale
    by style
    toddler & kids pajamas
    toddler dresses
    toddler & kids raincoats
    shop all toddler & kids
    by gender
    girl
    boy
    unisex
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    featured
    match with mom
    sale
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  • prints
    bunny moon
    view collection
    fleur de sea
    view collection
    ellie go lucky
    view collection
    hares on hogs
    view collection
    all prints
    view all
  • new arrivals
  • gift cards
  • semi-annual sale
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parenting is no snap

we've assembled Everything you need to make those first few months a little easier.

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be the baby shower hero

with every magnetic me gift, a new parent receives the gift of time. it doesn't get more thoughtful than that. 

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more to love

new soft touch, GOTS-certified organic cotton with our magnetic fasteners.  simple as that.

Shop Organic Cotton

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