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Woah, Baby! It's All New.

New styles, new site -- it's a whole new chapter. Go on and explore.

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

The easiest way to dress

Magic of magnets

Easy changes day and night

More time for what you love

Fabrics Chosen With Care

Bio-based, silky soft & long-lasting for a better night's sleep.

GOTS-certified, with fluffy softness on delicate skin.

Buttery soft with ample stretch & longevity for endless activity.

Naturally flame-resistant, relaxed for easy dressing & longer wear.

Fabrics Chosen With Care

Shop by Age

Daywear

Nightwear

The Gift of Time

Give them snuggly styles for quick, easy changes.

Stories We Tell

Re-Loved

Give your Magnetic Me styles a second (and third) life in our pre-loved, circular marketplace.

Here For the Whole Family

Explore more magnetic styles for babies, kids, and adults.

Pre-owned
Brand certified