Newborn Essentials
From the minute they’re born, they’re constantly changing–and needing to get changed. Magnetic styles make it quick and easy to get them dressed, all through the day and night.
Take-Me-Home Sets
A special outfit for baby’s first trip home, including a magnetic kimono top (gentle on healing belly buttons), pants, and a matching hat.
SHOP NEWBORN SETS
Parent-Favorite Footies
Magnetic closures and super-soft fabrics make changes easy, whether during the day or in the middle of the night.
shop footies
Gown & Hat Set
A nighttime hero, baby gowns make 3am diaper changes a little calmer with quick magnetic closures down the entire front.
SHOP GOWNS
Baby Blankets
Soft and cozy in playful prints, baby blankets grow with them from stroller covers, to tummy time mats, to toddler blankets.
SHOP ACCESSORIES
